Media coverage like the BBC’s Primark Panorama, have put Fair Trade into fashion shoppers’ minds. Awareness of the exploitation rife in the fashion industry is on the increase.
Thankfully, there is a simple solution; buy and supply Fair Trade. Awareness of Fair Trade is fairly well established, since the big retailers got behind the food brand. People are generally aware it’s ‘better’, which is why we opted for Fair Trade (BAFTS approved) for our newest handbag range.
Apart from being Fair Trade, these handbags are beautifully made and very ‘on trend’. Handbags have been a great seller for us. The typical price point (at around £30) is great for giving to friends. So most are bought by women buying for female mates, sisters and mums. Girls also can’t resist buying for themselves!
Plus, this Fair Trade addition complements the existing Nkuku album, journal and frame range and Samantha Holmes Alpaca fashion, which is sourced under Fair Trade principles.
Fair Trade is a great angle for affiliates looking for a story behind a link. And, with these exceptional new products you can be confident of high conversions.