Pressies4Affiliates » sales http://www.pressies4affiliates.co.uk Fri, 10 Dec 2010 07:15:43 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 10% Less Bouncy Homepage http://www.pressies4affiliates.co.uk/2009/06/10-less-bouncy-homepage/ http://www.pressies4affiliates.co.uk/2009/06/10-less-bouncy-homepage/#comments Tue, 09 Jun 2009 14:30:57 +0000 admin http://www.pressies4affiliates.co.uk/?p=45 It wasn’t that bouncy before, but our new simplified homepage is even less bouncy; over 10% less! More than that, it is funnelling more visitors toward telling us whom they are buying the gift for (from 1/3 to over 1/2), which helps us convert much more succesfully.

Much simplified homepage reduces bounce 10%

Besides the statistically-proven bounce improvement, we also noticed very strong sales over the weekend and so far this week, though it’s a little too early to attribute to this change.

On the back of this improvement we’re already making and planning further changes one click at a time in downstream pages. More on that later!

Steve

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